Ocean Basket is setting a new benchmark in the sit-down restaurant industry with the introduction of its self-service kiosk for takeaway meals. This groundbreaking initiative is being piloted at the Rosebank location and, pending its success, will be expanded across the Ocean Basket network, promising to enhance both guest experience and operational efficiency.
Developed in collaboration with local software company Datapost, the self-service kiosk integrates touch display, printing, and payment functionalities into one compact and reliable unit, with its sleek design provided by Samsung. This innovation is expected to streamline the ordering process, reduce wait times, and increase order accuracy, allowing staff to focus more on delivering exceptional service and maintaining high standards of food preparation.
Ocean Basket CEO Grace Harding emphasizes, “Convenience is essential. Our self-service kiosks are designed to accommodate customers who need a quick meal, whether it's a lunchtime takeaway or an easy dinner option. These kiosks are tailored to meet the needs of busy individuals.”
The introduction of these kiosks aligns with Ocean Basket’s broader digital strategy aimed at enhancing customer engagement and satisfaction. They also reflect the brand's commitment to sustainability by minimizing paper waste and supporting eco-friendly practices.
Customers will find a smooth ordering experience with easy menu navigation, item selection, and payment processing. The kiosks also feature real-time feedback options to ensure continuous improvement.
The partnership with Datapost has resulted in a flexible and scalable system that can be customized to fit Ocean Basket’s brand and evolving requirements. Datapost’s Sales Director, Wessel Pansegrouw said that working with Ocean Basket to develop this user-friendly software was a rewarding experience. Wessel is excited to see how it benefits both guests and staff.
The Rosebank location will serve as the test ground for this initiative. The outcomes here will guide the potential rollout to other locations, making this trial pivotal in refining the system and understanding customer preferences.
Ocean Basket’s return to Rosebank, where it originally expanded in 1996, is a significant milestone. After a temporary closure due to COVID-19, the restaurant is excited to re-engage with the local community. Grace Harding reflects, “Rosebank is where we learnt to break plates properly, chalked our menu on the wall each night and where familiar faces became family.”
Situated in the heart of Rosebank's bustling business district, the new Halaal Ocean Basket is poised to be a favorite spot for a quick, delicious meal. It caters to various tastes and budgets, from succulent prawns and calamari to perfectly grilled fish and hearty seafood platters.
As Ocean Basket celebrates its 29th anniversary, the chain continues to thrive, creating job opportunities and contributing to local communities across South Africa. Visit Ocean Basket to experience exceptional seafood and create lasting memories. #OceanBasket #SelfServiceKiosk #InnovationInDining #RestaurantTech #RosebankEats #TakeawayRevolution #TechInRestaurants #SustainableDining #SeafoodLovers #FoodTech #CustomerExperience #QuickMeals #HalaalDining #RestaurantEfficiency #DigitalOrdering
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